It's
Time To 'Get Together' With Jeff Paul On Tape, So You Can Hear
All The Inside Secrets Revealed At Our Two Day, Direct Marketing
Success Bootcamp...
Hear
My Students And Me Reveal Every Detail About Making Money Quick
And Easy, Sitting At Home In Our Underwear In The Complete, Unedited Tapes Of
The Bootcamp!"
Dear
Friend:
Here’s the information
you need regaridng "getting
together" on tape, to hear me share my, unique,
one-of-a-kind, “How To Make Money Quick And Easy Sitting At
Home In Your Underwear” direct marketing information with you!
Now, you can make a ton of money sitting at home in your
underwear…just like I have, and like so many other Jeff Paul
Direct Marketing Success students are...without having to travel
to our seminars in Chicago!
Not that seminars aren't great. They are! But, by getting
my bootcamp tapes, you’ll have the closest thing to being
there...and be able to learn the amazing, insider’s secrets
revealed by myself, my students and my world class guest
speakers like the one and only Dan Kennedy!
At my bootcamps, everyone took home tons of real
world, usable, proven, nuts and bolts money making details from
me, our incredible guest speakers…and from hearing
my most successful students explain EXACTLY how they use my
system to have obscene amounts of cash deposited into their
checkbooks…working from home, in their underwear!
In fact, why not take a second to hear what others who've
attended said after attending a seminar:
M.
Jans:
"I'm a busy person
with 5 kids and a business I've owned for several years. I
wanted to increase my income quickly and still have time for my
family. Last month, I added $36,781 in sales using Jeff's
system. That was in my spare time. Thank you, Jeff!"
T.
Hunefeld: "
... I started from scratch with nothing more than an idea in
July of 1995, and by the first week of September 1996 (14
months), have sold $323,762 of my own system, and am now on a $2
million a year pace."
T.
Jampech: "When
I came to this seminar Bootcamp, my partner and I did not yet
have a concrete plan of action. About half-way through the first
day the "plan" hit both of us at the same time like a
bolt of lightening. We are now both on the same wavelength and
on FIRE with motivation and excitement. I can't thank you and
all your people enough. I am now confident that we will greatly
succeed."
J.
Jacoby: "There
is a disparity - by the information given from the kit and the
seminar, it should cost $5,000! It's GREAT, GREAT. I really
liked the simple model and am interested in more seminars like
this. Of all the decisions I've made, this is the best. I
started getting magazines and materials on business
opportunities and this is the one I chose because of your no
bullshit approach."
Anon.:
"I
felt the seminar was well organized. The printed material and
outlines are a very effective way to guide first timers as well
as those of us who have a good grounding in the material
already. I really liked the candid, casual format and the
attitude of honest, blunt communication of facts. Paul
Hartunian's presentation was great as well. Coming to these
seminars will wake you up, give you the tools to get your butt
out of bed and do something for yourself. You can't depend on a
job, luck, college education or looks. If you want to be free,
learn to market and find a niche."
L.
Klein: "There
is so much bullshit being sold in the world, so many incompetent
people, so many people who just don't follow-through. Jeff Paul
is the exception. He delivers what he says.
D.
McWilliams: "Having
the written course in hand was an eye-opener. Attending the
seminar drove all the points home and motivated me to do
something and stop thinking about it. Having the study course
and not attending the seminar may be a big mistake. Thanks for
opening my eyes. I now have a new goal. I want to be a speaker
and an example at a future seminar!"
D.
Ray: "This
is my first real seminar, but definitely not my last. I've
actually attended one other, now that I think about it, I guess
I forgot about it, because it was so impersonal...I can't wait
to get started. Your Bootcamp is really a turbo-charger! With
your guidance, I think success stories are probably
commonplace."
A.
Robinson:
"I have found that the Jeff Paul system is the very best
teaching system for learning how to develop your own home-based
business in the world. This course, along with the Bootcamp, are
the equivalent of a Ph.D. in marketing. You could not get a
better education even if you paid $200,000 for a Harvard MBA. I
would highly recommend this course to anyone who is even
remotely interested in having their own home-based business. It
is the winner hands-down."
R.
Ipach: "I
think I've just stepped on to the highway of success. All the
pieces of the puzzle have now been put together. This seminar
probably has saved me 6 months of spinning my wheels."
M.
Pilinski: "You're
very honest and straightforward. I found that this whole program
has set me on the right track in this business and saved me
years of floundering around on my own. Well worth it,
thanks!"
R.
Trent:
"I believe this is exactly what I needed to get started.
Thank you."
Not
too shabby, huh?
Successful seminars like ours are in great demand.
Unfortunately, they're not easy to come by. But we are providing you with an opportunity to
"attend" the same seminar that generated all these
comments. How, you may ask?
It's through a complete, unedited set of audio tapes....of
the entire 18 hour live seminar!
What better way to give you important information that
you can access whenever and wherever you want?
So, whether or not you joined us in person, you can now
sit at home or drive in your car and hear...
Right
From The Horses’ Mouths…How Both Myself And My MOST
SUCCESSFUL STUDENTS Place Ads, Take Orders, Sit At
Home And Make Thousands Of Dollars Each
And Every Day In Our Underwear!!
See - I know that no matter how great seminars are,
there's a lot to be learned from tapes that you can listen to
over and over again…whenever and wherever you want.
And I know from my own experience, when people are really
comfortable in their surroundings, they're more open to
learning. So, I'm
offering this opportunity to you to turn your car into a rolling
PhD. level library of direct marketing success!
You will hear about how our phones ring off the hook and
how people give me hundreds of dollars for items that cost me a
few bucks. I will tell you how I set up our tiny office that
takes in more revenue than businesses with twenty times the
space and staff!
You're
going to get a rare audio "look" inside one of the
highest revenue and profit generating businesses for its size
anywhere...and hear with your own ears EXACTLY what MY WILDLY
SUCCESSFUL STUDENTS and I do, how we do it...so you can stay
home and DO IT FOR YOURSELF IN YOUR
UNDERWEAR! And, because of
the fact that tapes are a repeatable learning method…you
can listen to them over and over and over again!
(A benefit of tapes of live seminars that make them even
better than the live event itself!)
After hearing my tapes, you'll realize that Peggy and I
are no different than you, or anyone else. We love each other,
have "disagreements," love watching our kids grow up,
wear blue jeans, and are just, well, regular people. You'll get
to "meet" me and hear everything taught in my seminar,
everything TRUE thing about this business, and hear how anyone can replicate what I've
done!!
Let's face it, nothing beats finding out just how
somebody successful does something…or how they see things or
define the world. A really great teacher is one who can describe
things so well, make whatever they're talking about so crystal
clear, that you can close your eyes and "see" exactly
what they're talking about.
It's like painting a picture of the entire Grand Canyon
with words!
Well-done tapes can do this same thing.
And my seminar tape is an excellent one!
But...
You're
going to get in the driver's seat and "see" EXACTLY
how my multi-million dollar students and I do what we do...and
how easy it will be for you to do it, too!
Of course, the big benefit of sitting and listening to
me, my incredibly rich students who work in their underwear, as
well as other guest experts tell you EXACTLY what they do to
make so much money, is that you, too, can break the bonds of
your job or the business you're now running...to get your career
in a home-based, information mail order business going!
You’ll hear, first hand, from me and my students and
guest speakers how to get your home based business rolling along
like a steamroller, bulldozing your way through the path of
mediocrity and boredom! Moving
into a challenging, exciting world where you sit at home, talk on the phone and have checks and credit card orders
placed in your bank account.
Yes, that's the kind of life I've lived for the last
dozen years. As you know, we gave you the complete story of that
in the "How To Make
Money Quick And Easy At Your Kitchen Table In Your
Underwear" course. But, as we've learned over the
years...
Some
People Just Learn Better From Listening; Having Everything
Explained By The Teacher And Successful Students Live,
In-Person!
Let my brain and the brains of my students dump into
yours…in the comfort of your home, office, or car. There's
nothing like a good tape - with the right speakers giving you the right kind of information!
That's what I've got for you.
No theories, no B.S., no image, no professionalism -
nothing but down-to-earth, power-packed, street smart
direct-response marketing secrets and techniques - that will
take a nonexistent or mediocre, poor performing business...to a
superstar business!
You might remember my sharing that several years ago, I
was at my bottom of the barrel...I was living in my
sister-in-law's basement with my wife and kids, and my direct
mail business was going nowhere
fast. In September of 1991, I took in a total of $2,000 in
gross business and netted just a little over $1,000 after
refunds.
You might also remember that I went to a seminar
sponsored by a fellow named Dan Kennedy (one of the amazing
guest speakers you’ll “meet” in the bootcamp tapes). After
that weekend, my wife Peggy and I came back, full of new ideas,
new energy and new hope! But, more specifically, better than
hope - we had the tools to make our business work, and we knew
it.
We instantly applied what we learned at the seminar, and
as you may remember, our business went to $13,000 in the month
of October, $26,000 in the month of November, and $50,000 in
December, and so on. At this point, we’ve sold OVER $25
MILLION DOLLARS in revenue since we started!
I
"Copied" My Formula In Other Target Markets
And Got The Same Results!
My Students You’ll Hear On The Bootcamp Tapes “Copied” My
Formula And Make A Killing Working Out Of Their Homes In Their
Underwear! My Formula Can Be Repeated In Any Market...And Make A
Fortune Starting With Little Or No Money!
After my initial, remarkable success, I wanted to find
out if I had a “fluke”, if I had just gotten lucky, or if I
had found a TRUE FORMULA OF DIRECT MARKETING SUCCESS! I had to
know.
So, we also started the exact same kind of business
training real estate agents. Using the exact same formulas and
the exact same sales letters, the exact same ads - everything
exactly the same as Planning Profit Systems -but this time to
real estate agents instead of insurance agents and financial
planners. That business did $1 million of revenue, in
less than one year! It
did over $2 million of revenue in its second year! Maybe this
was not a “fluke”! Maybe I had discovered an amazing formula
for direct marketing riches!
But I had to be sure. So I started a third company on a
smaller scale, still using the same formula. It did just a
little over half a million dollars in its first year, and by the
second year it brought in over a million dollars a year!
Keep in mind I only worked in this company part-time.
Like the first two businesses…the formula allowed me to put
this million dollar plus business on auto-pilot…and rake in
the cash working from home in my underwear!
So,
by the time I had repeated my original success with the same
exact formula…I realized that I had in fact discovered THE
TRUE DIRECT MARKETING FORMULA FOR MAKING A TON OF DOUGH FROM MY
HOUSE, LIVING LIFE THE WAY I WANT TO LIVE IT!!!!
I used this formula to gross millions a year---still
working out of my home, still sitting over my garage, still
looking out at the lake and the geese, still wearing blue jeans,
T-shirts, and yes, my
boxer shorts! Still
being one of the happiest people I know! I have as little stress
and aggravation possible and am making more money than I ever
could have imagined in my wildest dreams.
But then there was one more test to see if my formula was
real or not. I had to see if other people with no training in
direct marketing or business could use my exact same process and
earn a fortune working out of their home with an auto-pilot
direct marketing business.
And…not
only was I able to repeat my initial success…but I was able to
teach students who
have the same kind of results I had! And, you’re going to
“meet” some of them, so you can do a virtual “brain
picking” from listening to them do a “show and tell” as
they explain in detail, exactly how they’ve used my system to
make giant incomes sitting around in their underwear….on the
bootcamp tapes!
So now, on audio tape, I'm giving you the opportunity to
learn the exact same things that I learned when I went to Dan's
seminar about ten years ago.
I recall paying $3,500 to go back then, plus pay all my
travel and other personal expenses. As you'll see a little bit
later, our taped seminar does not have anywhere near that kind
of price tag! We want to reach as many people as possible with a
less expensive offering.
One that gives you answers to the questions you want
answered...and "walks" you through the whole process, step-by-step-by-step!
In fact, take a quick look at the things covered on these
tapes. Here’s just a sampling of what you’re going to learn:
·
How
to start at the beginning, assuming that you have no products,
and nothing to sell!
·
How
to create or find existing own products to sell!
·
How
to negotiate the lowest rates for your ads!
·
Exactly
how to pick a target market!
·
What
stuff you’ll hear from ad sales people that is important and
will make you money…and what stuff they say that you must
ignore because it’s total bullshit!
·
Exactly
how to set up and monitor your recorded message lines!
·
What
you should NEVER DO, if you want to make sure you spend the
least money possible and get the maximum profits possible!
·
How
to perform accurate and cheap tests the correct way that no one
else will show you!
·
The
best and worst places to advertise!
·
How
your sales materials must be set up to assure maximum response
and orders!
·
The
pricing mistakes most people make with direct marketing
that’ll kill your business unless you know what they are and
how to avoid them! How to create mark-ups that are at least 10
to 12 times (and even as high as 50-100 times) what you pay for
the cost of the materials!
·
The
inside secrets of merchant accounts that if you don’t
know…can put you out of business in a heart beat! Learn what
TO DO, and what to NEVER DO when it comes to your merchant
account processing! (Hint- The merchant banks HATE that we
reveal these insider secrets at my bootcamps!
·
How
to virtually eliminate all competition!
·
The
secrets of success mapping so you can find out ahead of time if
your idea has a good chance of working or not!
·
How
to get started with little or no money!
·
What
numbers you must know to determine if you’re on or off track!
Learn how to spot losers instantly so you don’t waste any
money on them…and also how to tell a winner right off the bat
so you can expand quickly and safely!
·
How
to get audio and video tapes produced dirt cheap! You won’t
believe how good they can come out and how little they cost to
make…if you know the tiny details that tape producers will
never tell you!
·
How
to publish on demand so you don’t have to carry any
inventory…and can get maximum positive cash flow at all times!
·
How
to know if you’re being ripped off by vendors…or are getting
fair prices and treatment!
·
How
to do a marketing plan so you can measure your actual results
against a plan! This is how the pros do it, and now you can
learn their amazing planning secrets for yourself!
·
How
to perform a pre-spending a penny analysis that will show you if
your idea has any chance of working in real life or not…BEFORE
YOU RISK A SINGLE PENNY!!
·
How
to use a simple word processor, or even the most elementary
typewriter to create ads and products that will sell...and bring
you large sums of money!
·
How
to get your orders processed and shipped for maximum customer
satisfaction and minimum refunds!
·
How
to get people to do things for you, so that you can run the
whole operation out of your house and no matter how large it
gets! You'll never have to incur fixed overhead and expenses!
·
How
to create a back-end (ongoing, repeat sales to your customers),
so your profit stream just keeps growing and growing!
·
How
to know if you can afford to lose money on the front end or not!
·
How
to cut deals with third parties so you can take advantage of
their money, customers or products!
·
The
right ways to handle your customers so they keep buying, and the
wrong ways to handle them to avoid them never buying from you
again!
·
How
to systematize your entire business so it runs all by itself on
auto-pilot! Make money even when you’re gone!
·
The
little known secrets to get incoming phone calls handled for
maximum sales…even if you have a “day job” for now and
can’t answer the phones when prospects or customers call in!
·
How
to use the money attracting strategy called “piling on” for
ridiculously high conversion rates and ultra high prices!
You’ll double or triple your sales when you take advantage of
this very simple yet very sophisticated technique!
·
How
to implement the “basic vs. deluxe” packaging strategy that
when done correctly, increases your average sale by $200 or
more…with only $10-20 more product cost! You’ll be amazed
when you see how to set this up so virtually all your customers
choose more expensive products with huge profit margins! It’s
like finding money laying on the street in front of you!
·
How
to set your business up with part time subcontractors so you
don’t get stuck with fixed payrolls and legally a save a
fortune in taxes!
·
How
to decide on seemingly insignificant things that in reality,
make a huge difference in sales! Things like what color paper to
send out information on, what fonts to use, envelope opening
secrets, the right and wrong ways to send out newsletters, the
most effective way to print your materials for maximum sales
with minimal costs, and lots more!
In other words, we're going to teach you in the comfort
of your own home or office or wherever...
how to do everything that we've already given you information
on, but this time you're going to hear it on tape instead of in
person. I'll be
your experienced guide from start to finish. I'll share my own
experiences, and you'll hear from my students and other
successful direct response marketers like Dan Kennedy.
What's in these tapes?
Well, for sure...
No
Theories...And No Guesses. Only Pure Information About What
Works, And What Doesn't Work!
One of the most important things you have to understand
that my offerings are not theory-oriented. You are not going to
learn what should work, or what might
work, or how I used to do things a
hundred years ago, and so on.
No - all you are going to learn is what does
work, how to do it for
yourself, and get step-by-step,
hands-on
instruction that takes you from the beginning to the end...so
that you won't have to guess anymore or be worried that you
might not be getting the right concepts or ideas put together.
First you're going to walk through some hypothetical
businesses, in different target markets...and we'll show you how
we start from scratch. We're going to create the whole program.
We're going to create the product, the ads, the response sales
letters, order taking, back-end, the whole shot!
Then after we go through the hypothetical part, you'll
hear true stories of people walking through their own actual,
real life projects, living and working in what we call a
"hot seat"! (More about them later.) What I'm saying
is that, overall...
We're
Going To Walk You Through The Entire Direct Marketing
Process...Step-By-Step-By-Step!
We're going to "show you"
again...all the details of how to do the entire business! Since
you'll already be home, you can start implementing new plans
immediately! You'll hear step-by-step instructions that'll get
you going right now!
OK - so let's talk about who's knowledge and experience,
besides my own, is shared with you on these tapes:
DAN KENNEDY
- Dan is one of the smartest direct response marketing people on
the planet. He has been directly responsible for a great deal of
my success, and will be contributing to yours! His credentials
are quite impressive, but his results are even more so!
He is the author and publisher of dozens of books and
tapes on emotional marketing. He is one of the most sought-after
speakers in the country, and has literally given hundreds of
talks in the last few years to associations, corporations and
public audiences. His wit and humor make his live and taped
presentations fun, but even more important, he delivers proven,
effective methods to change your life!
He's
The Best Direct Response Marketing Master
In
The Country!
Dan has been directly responsible for millions and
millions of dollars of products and services being sold strictly
through direct response techniques. He does not hold back on his
opinions and strategies to assure you can do the same!
Dan has been involved in more than two dozen television
Infomercials, including the
"Tony Robbins"
and "Think and Grow Rich" shows with Fran
Tarkenton, "The Mental Bank Breakthrough" with
Florence Henderson, the "Gold By The Inch" business
opportunity, to name a few.
Lately, he has been traveling all over North America,
speaking with Zig Ziglar, and bringing his unique brand
of marketing know how to tens of thousands of people who want to
make more money and be more successful!
He has consulted with, and sold practice building secrets
and information to thousands of Chiropractors, all over North
America. He is an expert at long-form marketing, and is a major
"non fan" of the traditional marketing we all have
learned to hate. When it comes to understanding human nature,
and how to get people out of their chairs to pick up the
telephone, Dan is the man!
Once I "turned on" to his down to Earth
techniques and mind set, my life lost the financial stress I had
known all too well before. Once I "mind-melded" with
his approaches, and got rid of the B.S. I had believed was
right, I attained true security. Not just financial security.
No, something much more.
Emotional security. The knowledge that I can get
responses to ANYTHING I DO, is worth more than all the gold in
Fort Knox. (Is there really gold there anymore?) No, I truly
mean that! I go to bed at
night knowing that tomorrow, I will have leads and sales.
Can you think of anything better in business than that?
If you want this combination of financial and emotional
safety, Dan is one of the best guys to hear, follow, and
"get to know"! The lessons he taught me several years
ago were simply amazing! (You all know how much I've made from
getting the straight scoop from Dan!) I've heard Dan speak and
teach over a dozen times since then, and get more from his words
than I do from any other source of marketing wisdom! His updated
information is even better because he is one of the hardest
working guys I have ever met.
Dan
Will Teach You How To Attract Money,
Like
A Magnet Attracts Paper Clips!
Dan will be talking about how to transform yourself into
a real information direct marketer in as little as a few weeks!
When Dan says "transform," he means that anyone can
learn how to be a magnet for people who want to buy your
information! He'll teach you how you can learn to create a
simple, home based business that turns itself into a money
sucking magnet...that attracts new clients as easily as a
ten ton magnet attracts and captures a paper clip!
See, Dan's teaching isn't based on theory or
"should-be's." No, Dan is known as the "Professor
Of Harsh Reality" for a reason. And the reason is that he
will tell you EXACTLY how to create the mechanisms you need to
have your mail order business attract clients automatically, on
auto-pilot if you will, using techniques that actually work!
You'll never hear Dan pass along useless
"professional" marketing knowledge. Ever.
Instead, you'll get a dose of reality splashed in your
face. A reality that won't win awards or impress your spouse
with it's good looks. A reality that just plain works, and one
you won't get from anyone else, I promise.
In the several years that I've known and worked with Dan,
he is still the best. No one out there has the knowledge and
wisdom Dan has. Plus, he communicates this
reality in a funny, very entertaining manner, making him one of
our favorite speakers on tape! This is a great way for you to
"meet" Dan!
Because once you've found the right kind of balance in
life, and learned how to avoid making the mistakes that have
cost others their marriages, their careers, their family and all
their money and then some...that alone is worth the price of
this taped seminar many, many times over.
PAUL HARTUNIAN -
Would you be interested in
learning how to get full page ads run for as little as 15 cents
out of your pocket? I'll bet you would!
Learn How To Get
FREE Advertising From The
True Master Of Publicity!
See, Paul is a very unusual fellow. Paul learned a long
time ago, that getting direct response advertising offering his
FREE reports or whatever, written up in the form of real
articles in publications, or broadcast on the radio or TV...was
infinitely better than any ad you could ever pay for! Why?
Well, two reasons:
1.
Anything written by a reporter or said in a live interview is
perceived by the public to be correct.
Paul calls this the "Halo" effect. The positive aura
that surrounds you when your FREE report is offered in an
article or interview. This effect normally causes a huge jump in
the number of requests for your information. Huge.
Let me give you an example of what I am talking about.
One of my financial planning customers accidentally got one of
our full page ads published in the local paper. The editor
mistakenly thought that it was a press release being issued by
one of his reporters. Don't ask me how it happened, all I can
tell you is that it did happen.
This same Marketing Maniac had run this same ad
previously (as a paid ad) spending $250. He got about 25
responses. (Not bad.) When
the article was run as an article by the paper, written by the
paper - same ad - he pulled in 204 responses, at a cost of $zero$. The only
difference was that the public perceived it as being an article
and not an advertisement, because of the way it was presented by
the paper.
Now, this was an accident. But even though it was an
accident, it proves the power of the "halo
effect" as Paul describes it when you are getting the
publications to in effect endorse you.
2.
Not only will you get
more responses, they don't
cost you anything to geT!
Let's
face it, there is nothing better than FREE publicity when it
comes to getting your message out to the public!
And, Paul is the master of getting FREE publicity!
Anyway, Paul experimented with public relations in the
old days. He did the same things that I did with public
relations that caused me to almost give up on PR, and using the
media as a source of advertising. Like me, Paul read the
"professional" books on publicity, and studied the
materials that were taught in the libraries and in traditional
sources of this information.
He followed the formats for issuing press releases and
contacting reporters and newspapers and magazines with the same
results that we all do. (Which is occasionally getting your name
mentioned in a three inch article that nobody sees or reads,
buried in the back of the news or in the weekly calendar section
of the local paper. In other words, nada.)
Unlike me, when Paul learned about the same kind of
direct response marketing you now know about, the same kind that
we use and the same kind that we teach you...he decided to see
if it could be adapted and modified to work with the media and
the press.
His early efforts did much better than his so-called
"professional" and "traditional" approaches,
and gave him the impetus and energy to try more creative and
different ways to use direct response marketing for the media.
After a very short time, Paul started getting calls from
reporters, started giving interviews in person, and by the end
of the second year, using this type of marketing to media, he
was interviewed by dozens of radio shows, appeared at some radio
stations and actually got a few TV spots!
(How
would you like to be on television, interviewed by a real
interviewer for a real TV show, and have them give out your 800
number offering your free reports, or other information that you
have? Do you think that would be worth a lot of money to you?
Especially when it didn't cost you anything to get the
advertising out?)
Anyway, to make a long story short, Paul is now, at this
point in his career, been interviewed by over a 1,000 radio
stations, has been on dozens of TV shows, and he has appeared in
several dozen newspaper and magazine articles written all about
him.
A
Two-Page Spread In Forbes For FREE!
In fact, he had a two-page spread
written about him in Forbes magazine. (In case you're
interested, it would cost over $100,000 to get two full pages of
advertising in Forbes!)
One time, Paul did an hours worth of work creating a
simple little product and
sold several hundred thousand dollars of the product without
paying for even one ad! Every sale came from the FREE publicity
he generated with his press releases! Not bad for an
hour's work, wouldn't you say?
Now, on these tapes, Paul puts in some work for you and
allows you to see the inside of his bag of well-kept secret
media tricks! When you hear him talk, he'll be teaching things
like:
·
The
biggest mistakes people make when contacting the media, and how
to completely avoid them!
·
How
to write a press release that will excite the media, and want to
interview you immediately!
·
The
little known words that influence the reporters and editors to
jump all over your releases!
·
How
to prevent the media from knowing you're an amateur, and thus
ignore you completely!
·
Why
all the standard press release formats in the
"traditional" world, will assure no one will ever
publish anything about you!
·
Why
getting a press release published word for word means you really
blew it, and why!
·
How
to assure that your PR will turn into FREE, REAL DIRECT RESPONSE
ADVERTISING! (You know, the kind where people call you and ask
for free reports or appointments, etc.! The only kind I teach or
care about! )
·
How
to make sure that the publicity isn't merely getting your name
out there, but is generating action!
·
How
to make any skill or knowledge you have, become an irresistible
teaser to compel reporters and editors to chase you down!
·
The
secrets of automated lead generation systems that get you your
leads without you ever touching them!
·
Why
almost everyone screws up on what they think a press release is
supposed to accomplish...how to make sure you don't screw any of
them up yourself!
·
How
to find every media contact you could want, on disk,
with no work what-so-ever!
·
What
you must never say when being interviewed, unless you don't care
if they don't run your story, or
ever ask you back!
·
Why
anyone has the ability to get interviewed, even if you're a
beginner!
·
The
things that turn reporters and editors off, and make them never
want to interview you!
·
Paul's
secret method of getting 90% of the reporters to ask you EXACTLY
what you want them to ask you! (As if you were writing an ad for
yourself, and they were printing or talking it for you!)
I know I've said this already, but hearing Paul will
stimulate your marketing mind to visit a new place, and begin a
new way of looking at things. If you've ever listened to or seen
Paul before...live or on tape...you will, I know, agree that
he's enjoyable and stimulating to hear!
Jeff Paul -
Finally, you have me! I lead and guide you through the seminar.
I share with you some personal insights into what I'm
doing and how I keep moving ahead
using the exact same formulas - repeat the businesses
over and over in different industries.
I'll walk you through, step-by-step, in absolute detail,
the whole process of getting a direct response information niche
market business going out of your home!"
"See"
EXACTLY How To Go From Nothing, To Getting Orders
Every
Day, Even If You Still Have To Keep your "Day Job"!
I tell you about the new businesses I've got going, and
the new ones in the works! (And about the one I have started,
with identical results, IN AUSTRALIA! Who says
this kind of marketing doesn't work where they live? It works anywhere
if you've got the right knowledge and tools...which you, of
course, get from these tapes of my seminar!)
I tell you about all the dumb mistakes I've made, why
they were dumb, and how you can avoid them completely!
I teach you how I've learned to think
and see life from the eyes of a direct response marketer, which
I will now explain to YOU how to do!
Once you learn how to see life this way automatically,
and with the reflexes of a top notch major league
hitter...you'll see how fast your wallet gets thicker! Why do I
say this?
Well, because everything that affects our lives looks one
way to us, based on the way we color our views from past
experiences, or prejudices, or beliefs, etc. You know, the old
"Is a half-glass of water half-full or half-empty? Or,
"Is a rain storm bad because you wanted to go to a baseball
game, or is it wonderful because your crops were suffering from
a drought?"
See, everything can be seen by different people, in
totally different ways...with everyone truly believing their
perception is undoubtedly the correct one!
Now, in these tapes, I "show you" how to change
your perceptions of everything you see, so that instead of just
seeing a thing, you'll see a marketing
fortune in front of you! Just like I saw all the B.S. going
on in the insurance and financial planning business. For years,
to me, it was just something to remark about. Something to shake
my head at. Something to see as crazy and stupid.
Then, one day, when I got my thinking right, all that
B.S. became the basis for a multi-million dollar business! What
changed? Was it the B.S. that changed, or was it my perception of the B.S. that changed?
Think about it. And pay real close attention to this part
of the seminar!
I
also talk about the unfailing nature of this formula.
Of
how it works in any field, in any country!
You know, the amazing thing about this business is that
every person we've talked to since starting to teach this
course...and who has done
what we told them to do...has had the exact same results
that we have had, in whatever niche they are marketing in!
This formula
can be duplicated and replicated over and over and over. Even if
you just did one business working out of your home and made a
couple thousand dollars a week (which is nothing in this
business), imagine how your life would change!
Do you think that making $100,000 a year working a few
hours a week, part-time out of your home, would make your life a
little better?
Do you think you would feel better about yourself? Do you
think your family life would change? Now, don't get me wrong -
I'm not saying that money buys happiness because I have learned
from personal experience that money cannot buy happiness. On the
other hand, money sure can rent happiness!
Admittedly, we've all got troubles. I've got my personal
problems; I know you've got yours; everyone has personal
problems.
But, and this is a big but...
When
you no longer have any financial worries...the other problems
become easier to handle! And yes, sometimes the money can
make the other problems go away!
But even if it can't make all the problems disappear, at
least not having financial worries takes the edge off, allowing
you to sleep peacefully at night, allowing you to focus on your
family and what is really important...which is enjoying your
life and having the proper balance with your family.
My seminar tapes are a great way to speak to each one of
you individually.
Since I, too, need to keep a balance in my life, as well,
I jumped at the chance to tape the seminar events to help you do
what I do! So, I'm really looking forward to "talking"
with you. Through my and others' experiences revealed on this
tape, you will "enter" a new world that you might
never have gotten into if you hadn't opened yourself to
listening.
Successful
Students Will Be Sharing Their Success STORIES With You!
In addition to all the experts you just heard about,
you'll also hear sessions where we listened to people just like
you who have started their own information business...and who
are making big money!
We also did a bunch of “hot seats”, (where a seminar
attendee tells the entire seminar their problems, and myself,
Dan Kennedy, my successful students, and members of the audience
participate in a group mastermind to help the hot seat victim
solve their business problems)!
You'll get to hear what these people are doing, what they
used to do...and how we suggested they improve what they're
doing! (These hot seats are awesome to get a handle on what
someone else is doing, and how to apply that to your own
situation!)
Like I said, seminars are great.
Books are great. But,
there is nothing like sitting
home and hearing speakers share their knowledge and experience
with you. Look how my life has changed since I first went to
Dan's seminar. Seminars
are definitely valuable ways to exchange information. And they offer opportunities to get and stay in touch with
people, just as I have kept in touch with and continue to work
with Dan.
But, tapes are effective ways of "keeping in
touch," as well. Keeping
in touch with ideas; keeping in touch with experience; keeping
in touch with proven techniques and sound advice; keeping in
touch when you can't be there in person.
I still go to seminars at least two or three times a
year, if not more. (I've been to every seminar Dan has put on
since he started.) And I read more about direct response
marketing, and buy more tape sets and courses from every single
person that has information on it, than anybody.
I spend thousands of dollars on continuing my own
education so that I can become better and better at doing direct
response marketing.
I manage to go to at least a few seminars a year because
I know that there is nothing like personal contact. I can't tell
you how many joint ventures and ongoing business relationships
that I have developed from people that I have met at seminars.
But, it's not always possible to go in person, and a tape of all the information shared, made at the scene, is
absolutely, in my mind, the
next best thing to being there.
Yes, valuable friendships and business relationships
sometimes develop in classes and seminars.
But that's not always so, and friendships and business
relationships aren't all that's available...if the seminar is
any good.
Information you
need is what seminars are really about.
And information is what these tapes are full of...no
B.S.!
This material is something you can and will
want to go back to, listening often to all the power-packed
information...walking through steps in the privacy of your home
or car! You will have all the highlights from the seminar there
for you to follow now and for years to come.
So, get ready now to have your business plan "handed
to you" on cassette. They
will undoubtedly help you, and helping people is definitely part
of my life.
See, I don't believe that I have come this far because I
am a selfish person or because I am so smart, or because I am so
greedy, or because I am such a great entrepreneur. No, I think I
have come this far because I truly have a deep down burning
desire to help other people.
And, I get no greater pleasure than seeing other people
succeed. Watching people move from the bondage of being in a
bureaucratic, slave-like job somewhere that they hate, or to a
business that runs their lives ragged for little money...to
becoming a home based, mail order entrepreneur who is free, and
sees nothing but clear blue skies above their life!
Yes, to me, that is a true reward that I get out of all
of the businesses that I do. Especially for teaching you guys to
do what I am doing.
So what I offer tapes for is intended, more than
anything, to help you achieve your goals. To find out later that
I have helped you get to a place that you never would have got
to before! That is the reward for me!
Now, don't get me wrong - I do make money from tapes and
putting on seminars, and I do make money in all the businesses I
run.
But that's not why I do them.
I do them because I truly, sincerely want to help my
customers and members, and I do have a deep down concern for
other people's lives. I know that if I show you how to take the
responsibility and give you the knowledge of what it takes to
realize true success into your own hands, you're going to get
where you want to be!
What
you are going to learn from this taped seminar is something you
could never learn in college.
You
couldn't learn this at any business school and you can't learn
it at any company!
No - The information that you are going to hear has come
from a very non-traditional way of working - in other words,
coming from our own street smart ways, taught by the
"College of Hard Knocks" and put together with
complete devotion and passion to the truth and what
really works - not what is supposed
to work, or what is accepted
by the system, or by what kids used to call the "establishment".
See, I have no interest in any of that. The only interest
that I have is taking people - including myself – and moving
us all ahead to where we control our own lives and have the
ultimate peace and security that comes from having our own
businesses!
You know, as the decade moves on and we get into the new
millennium, those of you who are saddled
with jobs and working with bureaucratic companies are
going to be left behind.
With the age of the computer and the coming of the
information age, the people who can control their own destinies
by having information that they can sell to other people, of
value, of true worth, without lies, without misrepresenting,
without any B.S., are the people who are going to rule and
control what goes on.
There is no way life that can ever be safe or secure if
you are still thinking with post-WWII mentality about getting
your job, putting your time in, getting promoted, getting your
house, putting your kids through school, then retiring on a nice
pension until you die.
No - those days are truly gone.
Those of us who have mastered the simple use of computers
processing and transmitting information to other people who want
to pay for it, we are going to control our destinies and take
care of our families in ways we would not otherwise be able to
do.
Don't get left behind!
The information highlights taped from these seminars will give
you a chance to go from a standing start to a full blown,
drag-racer pace in a very short time.
Also, I want to offer you something else.
I want to offer you our usual, no questions asked, money
back refund on the tapes.
If, any time during the first 60 days after getting the
tapes, you don't feel that you have gotten your money's worth -
that you haven't already learned what it is going to take and
how you are going to start your business or expand your business
if you have already started it and get it to the new level so
that you can be in control of your own life and so that you can
be participating in this age of knowledge and wisdom...
You just simply have to ask us for your money back
within 60 days - we'll give you a prompt and complete
refund less shipping & handling costs.
We are never going to take somebody's money unless they
are 100% happy with what they learned from us, OK?
So here's the deal:
We're going to be offering these tapes to the public for
$599.00. They come complete with all the handouts that every
speaker used, and are worth many times that low cost. That's
over 18 hours of seminar, that'll just amaze you, as it did the
people who attended!
But we want to do something special for our own students,
so we're going to do two things:
ð
Knock
$100.00 off of the price for the first 75 people who purchase
the bootcamp tapes, making your price the
best yet!
How's that for making it affordable
to attend this incredible seminar on tape??
Well, enough said?
Take care!
Sincerely,
Jeff
Paul
P.S.
Don’t procrastinate and hate yourself a year from now when
your life is no better than it is now! Plus, why feel bad every
time you drive in your car, knowing that instead of listening to
that stupid talk radio or music you can hear any time…you
could have been virtually “attending” the best direct
marketing training bootcamp ever put on…and learn how to make
money quick and easy from YOUR kitchen table in YOUR underwear!