How To Write Million Dollar
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buying a brand new item, from an authorized distributor of this
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What You Get: 400+ Page
Manual in PDF format and Audio in MP3 format on 1 CDROM
another dime on ineffective marketing. Creating powerful marketing
pieces is simple when you team up with 23 of the most sought-after
copywriters and marketing experts in the world and discover…..
How To Write Million Dollar Ads, Sales Letters,
And Web Marketing Pieces
you want to improve your sales and profits exponentially, the
secret to doing it is: more powerful concepts and sales copy.
you ever run an ad or mailed a sales letter you were sure would
sell like crazy - only to have it fail dismally?
you’d like to put an end to the dismal results you’ve been
getting... if you’d like to be able to write the kind of copy
that makes products disappear off the shelves and sells services
like crazy... if you’d like to super-charge the performance of
every ad, sales letter, or web marketing piece you create, I’ve
got good news for you.
a powerful new Course that will show you, step-by-step, everything
you need to know to craft the tightest, toughest copy imaginable.
Copy that sells and sells - and sells some more! It’s
called the How To Write Million Dollar Ads, Sales Letters, And Web
Marketing Pieces course.
course is unlike anything you’ve ever seen. Because it features
23 of the most sought after copywriting and marketing experts in
the country to show you, step-by-step exactly how they created
some of their most successful marketing pieces.
of these experts, gives you a blow-by blow account of precisely
how they conceive and create winning ads, sales letters, and web
leave no stone unturned, and literally spill every inside secret
you could ever want for packing more selling power into every ad,
sales letter and web marketing piece you create.
Risking Your Valuable Time, Effort, And Money On Ineffective
Marketing - Put 23 Leading Experts On Your Team And Watch Your
comprehensive new resource is packed with the proven strategies of
these leading experts. Each expert painstakingly lays out the
complete details of some of their most successful marketing
campaigns - space ads, direct mail campaigns, and Internet
break each piece down block-by-block and show you what they were
thinking, the strategy that drives the piece, and every last
detail on how the piece was created.
what How To Write Million Dollar Ads, Sales Letters, And Web
Marketing Pieces gives you. Access to the inside strategies and
marketing secrets of the top experts at creating space ads, direct
mail campaigns, and web marketing. Here’s a sampling of what
you’ll find in this powerful resource:
1: How To Write Million Dollar Sales Copy
special 65-page section will give you a foundation for everything
else that follows in the Course. Here are the components you’ll
find in this section:
in greater sales with these 4 Major Selling Principles.
Getting your prospects and customers to take the action you
want is much easier when you understand and apply these 4
the selling power of all your marketing and copy By creating
maximum response offers. In today’s market, your offer makes
or breaks your success. Crafting a powerful, highly profitable
offer is easy when you understand how. You’ll get
comprehensive details on how to do just that and start
enjoying greater sales volume right away.
up your profits with this “Maximum Response Marketing Power
Formula”. This is a 14-step “recipe” you can use to
create your own copy. You’ll get detailed, step-by-step
instructions for creating highly profitable ads, sales
letters, and web marketing with minimum effort.
we move on to applying what you’ve just learned. To immediately
put this information to practical use, you get complete annotated
versions of some very successful marketing pieces. This includes
two space ads, a postcard mailer, a sales letter, and a web
marketing piece. Each block of each piece is numbered and
explained, block by block, in complete detail.
“working tour” of the five sales pieces leaves no stone
unturned. You’ll see precisely how each piece was created, what
structure was used, and the logic behind each critical decision.
More importantly, you’ll be able to take the lessons from each
piece and apply them to your own copy for maximum results.
2: The Headline Clinic
headlines are crucial to the success of any marketing piece. In
this section, Bob Bly, T. Harv Eker, Gary Halbert, Dan Kennedy,
Ted Nicholas, Brad Petersen, Joe Vitale, and Brian Voiles will
show you everything you need to create the kind of headlines that
get optimum results.
discover what’s crucial to include in every headline, what to
absolutely avoid, and ethical ways to “swipe” winning
headlines from other ads and sales letters. When you’re done
with this section, you’ll be a master at creating headlines that
sell much more of what you have to offer.
3: 20 Leading Experts Take You On A Step-By-Step Tour Of Some Of
Their Most Profitable Promotions
section is packed with powerful examples of ads, sales letters,
and web marketing pieces that have sold millions of dollars worth
of products and services. Each piece has proven itself many times
over in the marketplace. There is no
textbook theory, no wishful thinking, no fluff or filler. It’s
all hard-hitting, proven strategies and copy you can start using
today to create your own winning sales pieces.
the top marketing experts in the country reveal their trade
secrets for creating marketing and copy that produces exceptional
results. Each piece is broken down block-by-block and numbered.
Then each numbered block is dissected and laid
out in complete detail. You see the strategy each expert used, the
techniques, offers, guarantees, risk reversals... and every other
component that makes these pieces produce such powerful results.
a look at what you get in this innovative section:
to use endorsed copy and offers to create an explosion of
sales on the Internet.
secrets of a sales letter that’s pulled in steady profits
month after month for over 10 years. Plus a powerful sales
letter for a business opportunity.
Bly. A sales
letter demonstrating how to sell technical workshops by the
master of business-to-business marketing.
powerful press release that brought in thousands of
subscribers to Larry’s online newsletter. This is a
masterful example of using the hook of a free service to
drive a lot of traffic to your web site.
Chenard. How to
use postcard mailings and an ingeniously simple sampling
technique to win paid subscribers to a newsletter.
Dunn. How to
sell a high-ticket product on the Internet. Declan
obliterates the myth that only low-cost items can be sold
powerful space ad that made his book on multi-level
marketing a best seller. Plus a sales letter that shows you
how proper bending of traditional marketing rules can
produce exceptional results.
Secrets for creating low-cost inserts that produce
impressive profits. Paul reveals how to create a substantial
six-figure income with this simple technique.
is known the world over for his classic headline and
campaign “Speak Spanish [French, German, etc.] Like a
Diplomat!” that sold tens of millions of dollars worth of
language courses. He shares a new space ad that’s being
used to sell a famous information product.
this spectacularly successful direct mail letter, Dan
demonstrates how the magic of the word “free” coupled
with an almost too-good-to-be-true offer moves a lot of
Does long copy sell? You bet it does. Discover how Audri
uses a 36-page “reportlet” to create a large volume of
No-holds-barred advice from a marketing legend on how to
make the Internet and e-mail marketing produce impressive
latest space ad from the man who has sold over $200,000,000
worth of books through his mastery of creating compelling
Discover the inside secrets of selling through magalogs, the
format all major newsletter publishers rely on to build huge
volumes of subscribers.
Here’s a problem everyone wishes they had. Brad explains
the 2-page space ad he created for a client that sold so
many pool cues, they couldn’t produce enough product to
fill all the orders and had to stop running the ad!
Discover the secrets of successful tear-sheet mailings by
one of the most successful copywriters in the country.
Marketing legend Murray Raphel reveals a 1-page letter he
created that sold over 5000 copies of a hard-cover book.
copywriter Joe Vitale shows how he breaks all the rules and
uses a simple, 2-page letter to sell a $795 product. Plus,
he reveals his secret for creating “publicity style
copy” to make impressive sales with e-mail marketing.
How a simple postcard mailing brings in a phenomenal $26.97
for every dollar invested in marketing.
space ads focus on two-step “upgrade selling” - using a
free or low-cost report to identify prospects, then selling
them high-ticket items through the report. A powerful weapon
to add to your marketing arsenal.
Course is packed with everything I’ve just described above.
You get a massive manual (462 pages!) with all three sections:
To Write Million Dollar Sales Copy
Leading Experts Take You On A Step-By-Step Tour Of Some Of
Their Most Profitable Promotions
get the Course for an extremely reasonable price.
it on CDROM in a sleeve with FREE SHIPPING OR
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